Welcome to the world of Project Mc2 – where science meets style and everyone knows it’s cool to be smart!
A brand new fashion doll line by MGA Entertainment, Project Mc2 offers a ‘geek chic’ lifestyle approach for tween girls through smart and savvy science-inspired play. It launched on 7th August, the same day as the Netflix original series of the same name.
Aspirational and effortlessly cool, the range focuses on four main characters – each with a different personality, interests and sense of style. They are:
• McKeyla McAlister (Mc2)
o Writer, hipster and undercover spy! When McKeyla isn’t writing in her journal, you’ll find her reading a Sir Arthur Conan Doyle novel, upcycling or saving the world! Her catch phrase is “I’m smart. Get over it!”